Showing posts with label developers. Show all posts
Showing posts with label developers. Show all posts

Tuesday, 18 October 2011

Freemium games :Not quite free

The English language is amazingly adaptable with lots of new words being added every year. Well one of particular interest to gamers which I’m sure we will be seeing in a dictionary soon is Freemium. Freemium Games On Android and iPhone are becoming the norm.Do you see what they’ve done there? Free and Premium surely two good things. This is an increasingly popular business model that app developers are turning to to generate cash. In app purchase and Gameloft's cunning videogame marketing strategy of calling their app free plus games are other ways we've seen of this game genre being referred to.
 Rather than having in app adverts to help pay for their games (more on that in another article) app  developers will charge for extra features such as specialized items, new levels and extra game modes. There's lots of variation that developers can put on this theme and so far its proving quite effective with recent hit freemium games for Android, such as Robotek, generating capital this way.
Robotek: Freemium game or free plus app?
Robotek is a strategy game with the eventual aim of liberating all the world's “nodes” from evil androids. Every node you liberate gives you more energy but every time you lose, your energy is depleted. While possible to complete the game without paying it will be very, very difficult, so the freemium model lets you purchase energy with in app purchases. 
It's this mobile phone revenue stream that allows what could easily be a purchased game be free for the casual gamer. When is it worth making purchases like these, well thats why you need to help get Gametrender up and running because thats our business-getting the best apps into the hands of gamers!
Some other top free games:
Gunbros goes Freemium
Excellent multidirectional shooter taking on the legacy of past arcade games such as Smash TV , GunBros is a lot of fun with or without in -app weapon and upgrade purchases.
Gt Motor Racing from Gameloft
Really Gameloft are you actually fooling anybody by calling your Freemium racing game a free plus game? Nevertheless GT Racing:Motor Academy Free+ is another excellent car racer with some good licensed vehicles from Gameloft.


The Sims Freeplay

Just released and storming up the iPhone and iPad charts is the latest Sims offering: Sims Freeplay . The Sims have always been popular on mobile phones with brilliant outings in games such as The Sims 3 and it's only natural that the virtual avatar sim is taken to the next financial level with a freemium version of the Sims. (Note EA's clever branding of the app as Freeplay). This EA app is available online only for the moment (ie. your phone must be connected to the internet to play) Now you can have the pleasure of spending real money to get simoleons (Sims currency) to make your levelling up in the game faster.

So Freemium, freeplus or Freeplay call it what you will but this seems to be the en vogue way to make money through apps at this time. Let us know what you think are some of the best and worst Freemium games out for Android and Apple.

Sunday, 11 September 2011

Naming Apps WYSIWYG

Have you ever wondered where these app get their names from?The Android Market and rivals are inundated with apps so it's interesting to see some of the marketing strategies that are coming out from app developers in a very congested market. Of course major app developers always have a trick or two up their sleeve and Sony has come up with an Ace of Spades by quite simply naming one of their new apps with a foolproof name that does exactly what it says on the packaging Video Trimmer. What does the app do, trim videos of course! https://market.android.com/details?id=com.sonydna.videotrimmer. The Video Trimming app has many rave reviews and is well worth checking out.
Superb marketing by Sony, wysiwyg(what you see is what you get) is strangely enough a concept not properly explored in the App Development game as developers try more and more outlandish names to make their creations stand out. Leave it to an old grandmaster like Sony to make back to basics fashionable again. As for the app in question, its simple and trimmed and the high quality you could expect from Sony. http://www.youtube.com/watch?v=o6fUulEflgU&feature=player_embedded

Wednesday, 7 September 2011

The new fourth estate: Android App Journalism

Where to get a job as a game reviewer?Luckily for us Gametrender is not a traditional app reviewing or game reviewing website as these are as prevalent as rain  in a thunderstorm on the net. However between our general analysis of the state of smartphone gaming and plugging our various services we do occasionally venture into pure reviewing and it' s interesting to see how app  game developers different personalities affect the way they treat with you,for example Orangepixel self professed lovers  of games and responsible for some of the best retro inspired app games , such as Super Drill Panic, are brilliant to work with,  some other companies not so much. We wait with interest to see how the new breed of online journalists take on this task.Reviewing Iphone and Android apps is never easy as there are so many quality apps out there. Here's a superb commentary I found whilst researching this article: http://gamerdeals.net/blogs/nick/archive/2011/09/06/diary-of-a-wimpy-games-media-site.aspx
android games